A few days off work and I finally finish a project I started three years ago. I hope my angry beaver singing Dam that River by Alice in Chains makes you smile, even as you consider what it is we do to this planet of ours.
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My public sector stint in environmental sustainability prompted putting pen to tablet a few years back. Please feel free to watch and read more about my journey to the concept. I recommend you hurry, however, before the world ends.
The non-commercial My Pizza Personality project set out to see if pizza purchasers are concerned about the environment, and whether environmental people eat pizza. While we wait for that answer, check out which group is most likely to pass on your message.
Oil company Royal Dutch Shell was recently exonerated from 40 years of oil pollution in the Niger delta region in a UN study that found that 90% of the pollution was the result of local people stealing oil and sabotaging pipelines. Understanding the challenges faced by all parties helps keep our seemingly mundane challenges in perspective.
A month and over 600 responses into the My Pizza Personality project and my disillusionment with Twitter has solidified like congealed cheese. After weeks of selling any self-respect in 140 characters or less, I now have a bad taste in my mouth. However, that won’t stop me from going back for seconds with the thought that the next bite might be different.
I recently launched www.mypizzapersonality.com to help you find your inner pizza and to help me answer a very critical question. This is the story behind the project.
I posted a while back about the complexities of our self-worship of the consumer god. Looking into our deific motivations a bit more for some recent research, this consumer god is a pretty complex creature. Just have a look at the diagram below* for some of the explanations that we have come up with to explain and “simplify” the purchasing process…
